Sports Management & Events

The dynamic and fast growing international sports and events industry provides exceptional career opportunities, as individual destinations, regions and even countries use sport as a means to diversify their economies while reinforcing their tourism and hospitality sectors.

This Master’s in sports management takes you beyond the field of play to explore in depth the business dimension of sports and events. Analyze the economics of sport at a local, national and international level, while learning how to plan and execute events successfully. You will graduate with knowledge and skills suited to management and administrative roles across the global sports sector.

Your six-month professional internship will immerse you in the sports, events, or hospitality industries, giving you hands-on experience in various roles within your chosen field.

Beyond gaining valuable industry exposure, you will also reflect on your internship experience, deepening your self-awareness and recognising the competencies you have developed throughout your Master’s programme.

This nine-month programme blends hands-on hotel management experience with cutting-edge insights in operations, marketing, talent development, and leadership. With tailored career support and exclusive industry access, it equips you with the skills, knowledge, confidence, and network needed for success.

Ideal for career changers or ambitious hospitality graduates seeking to specialise in hotel management.

Our strong industry connections provide access to leading hotels through field trips and internships, while top hotel groups visit our campus to scout emerging talent.